On Sunday, February 4, millions of sports enthusiasts around the world will tune in to watch the ultimate game in professional football as Tony Dungy's Indianapolis Colts face Lovie Smith's Chicago Bears. Athletes in Action, the sports ministry of Campus Crusade for Christ, has teamed up with both head coaches and several players to create an opportunity for them to use this historic stage to talk about their common faith in Jesus Christ. On Friday, February 2, Campus Crusade has placed a full-page advertisement in the USA Today Super Bowl special section. The ad features both head coaches and points readers to a special Web site, www.BeyondTheUltimate.org
The Web site features articles and streaming video from players and coaches who share their stories and talk about their faith in Jesus Christ. Additional articles and a clear presentation of the gospel create multiple opportunities for site visitors to learn how they can begin a relationship with God and receive God's love and forgiveness.
MIAMI GARDENS, FL - FEBRUARY 04: The Indianapolis Colts hold hands in prayer after winning the Super Bowl XLI 29-17 over the Chicago Bears on February 4, 2007 at Dolphin Stadium in Miami Gardens, Florida. (Photo by Donald Miralle/Getty Images)